For independent counsellors and psychotherapists
A website for your therapy practice.
Tell me about your practice in your own words. I’ll build you a website you feel proud to share.
£495 once · No ongoing Canter fee.
£250 to begin. £245 after you’ve seen your preview.
An example website
When someone asks about your practice, you’ll have one place to send them.
This is the kind of website I’d build for you. It’s shown here for Hannah Reid, a counsellor I made up. Yours would have your words, your portrait and your details.
What someone can do on a website like this
- See who you areOne sentence about who you work with, next to your photograph.
- Find the practical detailsYour fee, session length, days and location, without hunting for them.
- Get in touchWhat happens first, in your words, then your email, phone number or directory profile.
Hannah Reid isn’t a real counsellor, and her contact details are made up.
What you need to do
“What do I need to do?”
Three things: choose a look, answer some questions about your practice, and send me a photograph of yourself. I do the rest.
-
You
Choose a look
Pick the colours and lettering you like from a small set I’ve already tested. If you can’t decide, I’ll suggest one.
Plum and parchment 
Moss and stone 
Ink blue and linen Nothing to pay yet
-
You
Answer some questions
I send you questions about your practice in everyday language: who you work with, what a first session is like, what you charge and where. Answer on your phone if you like, and send a portrait.
£250 to begin
-
Alex
I write and build it
I turn your answers into clear wording, build the website and check it on a phone and a computer. Then I send you a private link to your website, so you can read every word before it’s public. One round of changes is included.
-
Together
It goes live
When you’re happy with it, I help you put it online at your own web address, in accounts that belong to you, and hand everything over.
£245, then it goes live
Rough notes are fine.
You don’t need to sit down and write a website. Answer the way you’d explain it to a friend. I’ll sort out the order and the wording, and keep the phrases that sound like you.
One of the questions
How would you describe the way you work to someone who has never had counselling?
Plain words. What it’s like to sit with you, what you pay attention to, what you don’t do.
Notes you might send
- person-centred, so I don’t turn up with a plan for them
- I listen properly and say what I notice
- they know their own life better than I do
- their pace. my job is keeping things steady enough that they can use the time
On the website
How I work
Person-centred means I don’t arrive with a plan for you. I listen closely, say what I notice, and trust that you know more about your own life than I do. The pace is yours; my job is to keep the room steady enough for you to use it.
The price
£495 once. No ongoing Canter fee.
Your practice website
£495 once
No ongoing Canter fee.
- To begin£250
- After you’ve seen your preview, before it goes live£245
Asking a question costs nothing and commits you to nothing.
Ask Alex a questionWhat I do
- Send you the questions and turn your answers into clear wording
- Build your website and its privacy page in the look you choose, with your practice name, portrait and contact details
- Link to a booking or payment page, if you already use one
- Check it on a phone and a computer
- Send you a private preview, and make one round of changes
- Help you put it online at your own web address, and hand everything over
What you own
The website, its files and the hosting account are yours, and your web address is registered in your own name. You pay your domain provider to renew the address. Nothing is paid to Canter.
After it’s live
A broken link, a page that looks wrong on your phone, a mistake I made. For 30 days after handover I fix it, at no charge.
A new fee, a new room, an extra section. Tell me what you’d like and I’ll give you a price before you commit to anything.
Hosting is set up on the hosting company’s free plan, in an account that belongs to you. They set the terms of that plan and can change them, so I can’t promise it will always be free. There’s more on yearly costs in the questions below.
Meet Alex
Hello, I’m Alex.
I build every Canter website myself. Canter grew out of Alexander Watson Studio’s work designing for therapists, and I’m training in therapeutic counselling.
Canter helps independent therapists put their practice into words and bring it online, with a website built for them, in their name, that’s theirs to keep.
Why Canter?
I chose the name Canter because I liked the idea of moving forward at a comfortable pace. When you’re busy seeing clients, getting a website sorted can sit on your list for months. I wanted to make it easier to take that first step. You tell me about your practice in your own words, and I turn that into a website you feel proud to share. Once it’s live, it’s yours.
Alex
Practical questions
Things people ask before they decide.
Can I keep my existing web address?
Yes. Your address stays registered to you, and at launch I help you point it at your new website. If someone else registered it for you, I’ll help you work out how to move it into your own name first. If you don’t have an address yet, I’ll help you choose one and register it yourself.
What if I’m stuck on the wording?
That’s the part I’m here for. The questions are prompts, and rough notes are fine. If you’re stuck on one, say so and move on. I’ll ask you about it in a different way. You see every word before the website goes live, and nothing goes on the page that you haven’t approved.
Can I change my fees or photo later?
In development
I’m building a simple editor so you can change your own text and pictures: a new fee, a different room, a new portrait. It isn’t ready yet, so it isn’t part of what you get today.
For now, you email me the change. If it’s a fault within 30 days of handover, I fix it at no charge. Otherwise I tell you the price first. Because the website and accounts are yours, you’re also free to ask someone else to make changes.
What will I pay each year?
Nothing to Canter. You pay your domain provider to renew your web address, usually once a year, and they show you the price before you buy.
Hosting is set up on the hosting company’s free plan, in your own account. The plan has usage limits, which a small practice website would normally sit well within. The hosting company sets those terms and can change them, so I can’t promise it stays free forever. I’ll explain how it stands before you pay me anything.
What do I see before I pay the £245?
Your finished website on a private link, with your real wording, portrait and details. You can open it on your phone and your computer and read every word. One round of changes is included. You pay the £245 once you’ve seen it, and then it goes live.
What if I don’t have a good photograph of myself?
A recent, natural photograph taken in daylight is usually enough, and a phone camera is fine. If you’re not sure about yours, send me what you have and I’ll tell you honestly whether it will work.
How long does it take?
It mostly depends on when your answers and portrait reach me. Once I have them, I’ll confirm the date you’ll see your preview.
Is Hannah Reid a real counsellor?
No. She’s a fictional practice I created to show the design, and her contact details are made up. Canter is new, so I’d sooner show you an honest example than borrow someone else’s results.
Ask Alex a question.
You don’t need to be ready to order. If you’re wondering whether this would suit your practice, ask me here and I’ll reply by email.
Prefer to write directly? hello@alexanderwatson.co.uk